"Overview of Baby Food Maker market"
The Baby Food Maker Market Is Forecasted To Reach At US$ 84.3 Mn By 2027, Growing At A CAGR Of 12.2 % During The Forecast Period
The global Baby Food Maker is at the nascent stage and it is estimated to gain traction during the period of the research study. Some of the factors fuelling the growth of the global market include improving lifestyle, growing number of working women, and product innovations.
Rising Number of Working Women and Increasing Population is Fuelling the Market Growth
With the rising number of working women population and busy life schedules, consumers are shifting towards quick methods to minimize the time utilized in the kitchen. According to a study conducted by ILO (International Labour Organization), in 2018 the rate of working women has increased by 1.1 % as compared with 2017. The emerging economies and major populated countries such as India and China have registered significant growth in working women ratio which is anticipated to propel the growth of the global food maker market.
The Food Preparation Segment Held Key Share in Global Baby Food Maker Market in 2018
On the basis of product type, the food preparation segment dominates the global market by registering a higher share in 2018. These products are used to steam solid foods such as fish, meat, vegetables, and fruits which is used by the infants who are learning to have solid foods. Furthermore, bottle preparation products are the fastest growing segment. These products automatically fill the bottle after blending the food without anu additional container or tool. Owing to hassle-free processing and convenience, it is gaining popularity among working women class. Also, the manufacturers are launching advanced products with different temperature settings for liquid food consumption. This is anticipated to poise a positive impact on the growth of the bottle preparation segment.
Offline Segment Led the Global Market Whereas Online Segment is anticipated to Show Remarkable Growth during the Forecast Period
Based on the distribution channel, the offline segment led the global market in terms of revenue. The major retailers such as Target Brands Inc., IKEA, and Walmart are focused on expanding their facilities across the globe aimed at increase their customer reach. The retailers are targeting countries like China, India due to a large customer base as the fertility rate is higher in these countries.
On the other hand, the online segment is projected to grow at a tremendous growth during the research timespan. The manufacturers are collaborating with inline channels, targeting on untapped markets such as UAE, Brazil, and Saudi Arabia. The online channels are expanding their distribution channels in remote locations which is expected to increase the scope for segment growth.
Asia Pacific is anticipated to be the fastest growing market in Global Baby Food Market
By geography, North America led the global market by occupying a significant share in 2018. The region is expected to dominate the global baby food maker market throughout the forecast period. North America has a major consumer base for automated baby food makers owing to busy lifestyles, early adoption of technology, and promotional activities conducted by manufacturers.
Asia Pacific is estimated to grow at a significant pace in the coming years. The growth of the region is due to the growing number of working women in developing countries like Thailand, Singapore, China, and India. Also, the higher birth rate as compared to other economies is expected to create new prospects for regional growth in the future.
The global baby food maker market is consolidated with few global and regional players. The companies are highly focused on research and development activities in order to launch advanced products. Also, the companies are acquiring small scale companies focused on production of baby food makers which will help them to expand their portfolio.
In January 2018, Ebro Foods announce the acquisition of BIA, a Spanish baby-food producer and one of the leading companies in pasta and rice makers. This partnership was intended to expand their operations in France and Spain.
In August 2019, Tommee Tippee unveiled a new baby food maker branded as Quick-Cook. This is designed to help in making healthy meals for babies. The Quick-Food steams and blends fish, meats, vegetables, and fruits for infants who are new in eating solid foods.
Some of the major players operating in global baby food makers include BABY BREZZA, Peek A Boo USA, Cuisinart, Newell Brands, Koninklijke Philips, and Hamilton Beach Brands.
Global Baby Food Maker Market by Product Type
- Bottle Preparation
- Food Preparation
Global Baby Food Maker Market by Distribution Channel
Global Baby Food Maker Market by Region
- North America
- Asia Pacific
- Middle East & Africa
- Latin America