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The Broadcast Switcher Market Registered US$ XX Bn in 2019 and it is Estimated to Reach More than US$ 2.9 Bn by 2028, Likely to Grow with a CAGR of 5.23% During the Forecast Period.
Broadcast switchers market is expected to grow at a moderate pace over the forecast period. This will be attributed to growing consumer demand for higher quality picture and sound, which has been the drive behind the evolution of this market. As technology continues to develop at a rapid pace, manufacturers within the market that specialize in product enhancement, like Sony’s "IP Live" production solutions, are likely to witness maximum gains within the market.
The requirement for improved quality audio and video from a user resulted in the development of products and technology at a rapid pace in the recent period. With content being produced in Ultra HD and 4K, transmission within the same format for improved quality of viewing has led to IP live production technology.
This is especially important for live production, where a premium is placed on flexible and efficient system control. Players during this market progressively increase in product innovation so on replace conventional SDI-based environment with live production systems that provide system control with high efficiency. These efforts are helping to shape the further evolution of the printed switchers market.
By Type, Routing Switchers is projected to expand at the highest CAGR in Global Broadcast Switcher Market
The broadcast switchers market by type is bifurcated as routing switchers, production switchers, and master control switchers. The production switchers dominate the switchers market by type due to its use at conference rooms, worship places, news production, and sports broadcasting. For instance, American shows such as American Idol, Dancing With The Stars, Super Bowl XL – XLII and X-Factor used a fully loaded production switcher during the live telecasts and add IMAG (image screens) to the wide variety of pre-determined set designs in real-time.
By Application, Studio Production is anticipated to witness the highest CAGR in the Global Broadcast Switcher Market.
Versatile applications of broadcast switchers are studio production, sports broadcasting, post-production, news production, and production trucks. Studio production is the most enchanting segment and would be a major application segment during the forecast period due to growing awareness in the Asia Pacific and the rest of the world.
Asia Pacific held a significant share in Global Markets in 2018
By geography, the Broadcast Switcher market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. North America, among the early follower of new technology, including 4K Ultra HD and HD, accounted for over one-third of the production share in the global broadcast switchers market in 2018. The region is anticipated to continue profitable for key players, as it will proceed to hold its place at the top of the table and reach ~440 thousand units by the end of 2027. The development in the region is likely to be driven by the rise in the use of broadcast switchers in the non-broadcast segment in the predictable future.
However, increment in the adoption of these broadcast switchers in developing and developed countries has led to the region increasing rapidly in the global broadcast switchers market. By revenue, APAC accounted for less than one-third of the total market share in 2018. It is anticipated to expand by a CAGR of 5.5% over the forecast period and hit the market by 2027.
The global Broadcast Switcher market is very competitive with the presence of a large number of global and local/regional manufacturers. Key industry players operating in the global broadcast switcher market are Sony Electronics, Inc., Grass Valley, Snell Group, Panasonic Corporation, Ross Video, Miranda Technologies, Utah Scientific, Inc., Broadcast Pix, Evertz Corporation, and Harris Broadcast., among others. In the current scenario, the Asia Pacific and North America are projected to account for more than half of the market share of the global Broadcast Switcher market due to higher demand in these regions.
- Production Switchers
- Routing Switchers
- Master Control Switchers
- Sports Broadcasting
- Studio Production
- News Production
- Post Production
- North America
- Latin America
- Asia- Pacific (APAC)
- Middle East and Africa (MEA)