"Overview of Event Management Software Market"
Global Event Management Software Market was Valued at US$ 5.2 Bn in 2018 and it is Expected to Reach More than US$ 21.3 Bn by 2027, Likely to Grow with the CAGR of 15.3% During the Forecast Period.
The interest in the event management automation is rising in recent times. Software adoption for event management is a growing trend in the developed countries. Event Management software is meant to automate the even management process that could be substantially contribute in managing most of the event management actives. These benefits associated with the event management software’s are contributing to the market growth of event management software. This software’s are concentrated on gathering actionable insights into the events for events of academics, exhibitions and trading events. Such a consistent requirement of event management automation by different industries had raised the requirement of the software that could manage the event. It not only enhances the capability of the increasing experience to businesses in a beneficial manner.
The inquisitiveness of event management firms and other industries in gaining actionable business insights is propelling the market demand. These insights could be gained by the adoption of sophisticated software that could offer comprehensive information about the event. The software market on event management institutions and businesses are demanding to improve their organizational performance. It could not only offer business insights but also monitors guest behavior supporting organizations to take favorable business decisions. Substantial application of this software’s by the organizations has certain limitations in integrating with the companies centralized systems. It could be because of an inconsistency that would be created within the system of organizations. Thus, it requires separate implementation methods that could perform at required levels of operations within the organization.
Rising event management Industry in globally to drive the Demand for Event Management Software
The event management industry is rising at a substantial rate during the forecast period. It is because of a growing trend in context of mass gatherings in various occasions as a social cause globally. The industry is projected to increase its market demand parallel to the conducting of various events such as sports, cultural and business among others. Despite of the advancement in the virtual technologies the importance of event management software is advancing because of the uniqueness of in personal events and its frequencies are contributing to the development of event management industry.
Service segment held a prominent share in Global Event Management Software Market In 2018
The contribution of support & maintenance services plays a vital role in the surge of event management software globally. This could be evident because it is directly dealt with customer satisfaction and challenges related to this software. Every management software vendor caters services through the dedicated support team to resolve customer’s queries. Post-deployment assistance, software maintenance, customer portal, support, and client testimonials are few of the services offered by the support and maintenance segment. To derive substantial customer satisfaction, service offers commonly focused on increasing their product knowledge base by receiving feedbacks carried out through interviews and surveys. These services also contribute to a single point of contact in support to resolve customer’s queries.
The North America Is expected to dominate the Event Management Software Market during the Forecast Period
The North America region is projected to have significant market demand for the event management software in the market. As this region constitutes of developed nations including the U.S. and Canada. This region has liberal policies that increased the adoption rate of new and latest technologies. However, its greater financial stability encourages organizations to invest significantly in increasing the adoption of the latest and leading tools and technologies for ensuring greater business performance. These benefits associate with this region supports firms in attaining competitive edge. The North America region is considered to be having greater advantage in the adoption of new technologies, including smartphones and cloud platforms. The region has headquarters of various enterprises and is host for various international events. Key drivers are projected to propel the growth of event management software market in North America is its stable economy, technological enhancements, and advanced infrastructure.
Global event management software market is consolidated with key players holding a major share of global event management software market.
Key players operating in the global event management software market are Whova, Bizzabo, Active Network, Arlo, Attendify, Aventri, Certain, Cvent, EventBank, EventBooking, EventGeek, EventPro, eventuosity, Eventzilla, Eventbrite, Hubb, Hubilo, EventMobi, Meeting Evolution, Regpack, SignUpGenius, Social Tables, Gather Technologies, Ungerboeck Software, XING Events, and RainFocus.
Global Event Management Software Market Key Segments:
Global Event Management Software Market, By deployment
Global Event Management Software Market, By
- Analytics software
- Event, registration
- Event marketing
- On-site technology
- Venue sourcing
. Global Event Management Software Market, By End-user
Global Event Management Software Market, By End-user
Global Event Management Software Market, By Region
- North America
- Asia Pacific
- Middle east and Africa
- Latin America