"Overview of Period Panties market"
The Global Period Panties Market is Valued At US$ XX Mn In 2018 and Is Projected To exhibit a CAGR Of 25.6 % during the Forecast Period
Period panties are a new hygienic product in the market commonly accessible via online delivery networks. The period panties have the capability of absorbency varies from half a tampon to two tampons dependent on the flow. The spot of the period panties has a layer of a special material that is intended to block released fluid from the body and confines it inside the panties.
These panties are the undergarment that offers protection at the time of menses. The market for period panties is anticipated to observe substantial boost as a result of the escalating volume of working women, more focused on comfort and ease, and developing trend for environment favorable goods, copulated with surging fitness consciousness amidst women.
Stain Resilient and Absorbent Material of Period Panties Is Driving the Demand from End-Users
Period panties are an imminent inclination in the market that has been getting acclaim in present times. These panties are more comfortable as compared to menstrual pads, cups, and tampons. New menstruation panties were presented in the market in 2011 that guaranteed irritation-free menstruation for women, deprived of upsetting about stains. The period panties market is registering a rapid upsurge because of material used to produce period panties which are stain-resilient, extremely absorbent, and has anti-microbial properties.
Furthermore, enhanced and new constituents soak up menstrual blood, 10 times quicker than the regular sanitary pads and tampons. The material is cautiously designed with innovative technology that assistances in fighting against bad odor and aids women stay arid for a longer interval. This is one of the main factors quickening the development of the period panties market over the estimated period.
Proceeding ahead regular menstrual sanitation commodities, the menstrual panties have been generating a buzzing over the recent past. Currently getting substantial assistance from favorable government drives concerning consciousness about feminine sanitation and menstrual healthcare, the global period panties market will witness celestial expansion possibilities over the estimated period.
Growth in the number of employed females and health enthusiasts has ensued in an upsurge in requisition for different types of sanitary products used during menstruation. The young customers are steadily becoming refined with an escalation in buying power, and also distinguish several period panties with diverse features. In addition, mounting attention toward ease and accessibility for numerous doings such as fitness & sports is stimulating the market for period panties.
Moreover, therapeutic institutions are also revealing the potential of menstrual products to benefit dispense drugs for HIV avoidance or ovarian cancer finding, as well as helpful in women’s optimum fitness. These aspects will stay essential in the period panties market build-up over the subsequent years.
Demand for Period Panties Is Increasing Owing To Its Eco-Friendliness
Female sanitation products utilized in the course of periods are supporting profoundly to ecological contamination as a result of the major volume of hygienic leftover heading for landfills. As stated by the Women’s Environment Network, tampons, pads, and other menstruation products are producing more than 200,000 tons of waste per annum.
Reusable period panties are inventive products in the market that benefit in removing the necessity for tampons, menstrual cups, sanitary pads. The period panties are made up of leak-proof, super absorbent, and Omni-wick fabric and consequently are environmentally friendly in nature. These factors are Considerably Backing to the Progress of Eco-Friendly Period Panties in the Global Market.
North America Held Significant Share in Global Period Panties Market In 2018
North America accounted for the highest share of around 24.6%, in terms of value, in 2018, and is anticipated to record a CAGR of 11.0% for the period of the evaluation. This is caused by the extraordinary notch of health awareness and feminine sanitation concerns amid women in the region. Moreover, higher literacy of women and growing consciousness are other substantial aspect encouraging the North America period panties market.
The European region is the following biggest market after North America for period panties which is estimated to embrace an income stake of 24.1% in 2019 accredited to the vast pervasion of large and medium scale businesses contributing superiority and biodegradable products in the region. North America and Europe together grasp a major share as paralleled to other regions in the global period panties market.
The demand for the period panties and menstrual products in developing regions such as the Asia Pacific is foreseen to strengthen considerably all over the assessment period. This is because of growing cognizance about period panties and about the environment. Major corporations are expanding their product ranges to meet the growing demand for period panties. Additionally, product improvement amid producers with innovative designs and styles in period panties are anticipated to drive the market during the forecast period. The market in the Asia Pacific is expected to be the most lucrative for the duration of the forecast period.
Several organizations are concentrating on organic development approaches such as product approvals, and product launches and others for instance events and patents. Inorganic development approach observed in the market were merger and acquisitions, and collaborations, partnership. These activities have concreted the way for the improvement of business and customer base of market players. The leading companies from in period panties market are estimated to have beneficial evolution prospects in the future with the escalating requisition for in period panties market in the worldwide market.
Increasing market penetration, focusing on e-commerce platforms, new customer bases, and expanding market footprints are also identified as key developmental strategies adopted by leading players in the period panties market.
The leading companies in the global period panties market are Period Panteez, Adira, PantyProp, WUKA, Dear Kate, Flux, Modibodi, Knixwear, Clovia, Fannypants, Lunapads International, THINX Inc., Harebrained, and Anigan.
Global Period Panties Market Segmentation
Global Period Panties Market by Product Type
Global Period Panties Market by Style
- Boy Shorts
- Others (Thongs, Shorts etc.)
Global Period Panties Market by Distribution Channel
- Supermarkets/ Hypermarkets
- Drug Stores
- Convenience Stores
- Retail Stores
Global Period Panties Market by region
- North America
- Asia Pacific
- Latin America
- Middle East and Africa