"Overview of Sports Sun Care market"
The Sports Sun Care Market Registered US$ XX Bn in 2018 and it is Estimated to Reach More Than US$ 2.07 Bn by 2027, Likely to Grow with a CAGR of 5.4 % During The Forecast Period.
The sports sun care comprises various products including wipes, creams, lip balms, gels, lotions, and sprays with sun protection factor ranges. Some of the major factors driving the growth of the global sports sun care market include rising demand for self-tanning products, rising awareness about the harmful effects of ultraviolet rays, and a rise in organic and natural personal care products.
rising Awareness About Harmful Effects of Ultra Violet Rays
The sports sun care market has shown significant growth for the last few years and is anticipated to grow at a moderate CAGR over the forecast period. The major factor driving the growth of the global market includes rising awareness about the harmful effects of UV rays among health-conscious sports persons. The ultraviolet rays cause chemical hypersensitivity, erythema, alteration of the immune system of the skin, sunburn, damage to the eye, photodamage, and photocarcinogenesis. These effects can be minimized with the use of sun care products. People are concerned about their skincare routine, which is putting a positive impact on the growth of the global market.
Also, the sports sun care products offer broad-spectrum protection and offer superior features than regular sunscreens. The sports sunscreens offer durable SPF protection compared to most regular sunscreens. The sports sun care is eco-friendly and reef safe, which results in an increasing consumer base for these products across the globe. The above-mentioned factors are expected to create new opportunities for the growth of the global market in the future.
However, stringent regional and international government regulations related to chemical consumption which is generally used in sun care products might hamper the growth of the global market. FDA has restricted 14 out of 16 ingredients used in sun care products.
Lotions and Sprays is Projected to Grow at a Highest CAGR
Based on product type, the lotions and sprays segment is projected to grow at the highest CAGR over the forecast period. The growth can be attributed to the sweat and water-resistant features offered by sprays and lotions. Also, the segment became the first preference for swimmers, athletes, and sportspersons. The sun care creams are expected to show stagnant growth in the coming years.
The Asia Pacific Dominates the Global Market, Holding 33.45% Share in 2018
In terms of region, Asia Pacific is anticipated to predominate the global market by holding an important share in 2019. The region is expected to maintain its dominance throughout the forecast period. This dominance can be attributed to high temperatures in Asian countries and the presence of prominent sports players in the region. Some of the prominent Asian sports players include Manny Pacquiao, Masahiro Tanaka, Li Na, Viktor Ahn, Jeremy Lin, Kei Nishikori, Hyun-jin Ryu, Kumar Sangakkara, and Shinji Okazaki. Hence, the presence of sportspersons leads to the high consumption of sports skincare products in the region which is resulting in substantial growth of the Asian market.
North America and Europe hold significant market share and growing at considerable market growth. This is mainly due to consumer’s preference for using sun care products during their outdoor activities across the regions. Although, MEA is projected to show a stagnant growth rate during the forecast period. The increasing prevalence of skin cancers and high exposer of the sun is majorly affecting the athlete’s skin which is influencing people to use sun care products increasingly.
Product Launch is the Strategy Adopted by the Players Present in this Market
The sports sun care market is fragmented with several regional and international players, which makes the market highly competitive. The strategy adopted by enterprises is product innovation and new product launch which is intended to strengthen their foothold in the global market.
For instance, in June 2019 Shiseido launched a color sun protection range for outdoor sports. The new range includes sports BB cream, sports BB compact, and sports invisible sun protection mist SPF 50. This launch will help the company to enhance its product offerings in the field of sports sun care. In February 2018, Kao announced to launch four new Bioré sun care products, which are designed to offer UV protection even under humid and severely hot climates. Some of the prominent players operating in global sports sun care market include Fresh LLC, Shiseido Co., Ltd, VLCC Personal Care, Coppertone, COOLA LLC, Banana Boat, EltaMD, Inc., Solskyn Personal Care LLC, and La Roche-Posay
Sports Sun Care Market by SPF Range
- SPF 6-14
- SPF 15-29
- SPF 30-50
- SPF 50+
Sports Sun Care Market by Form
- Lip Balms
Sports Sun Care Market by Price Category
Sports Sun Care Market by Distribution Channel
- Specialists Stores
- Online Stores
Sports Sun Care Market by Region
- North America
- Latin America
- Asia Pacific
- Middle East & Africa